Abbott Animated BlogSmall businesses are the leaders in our economy. They create 6 out of every 10 new jobs and contributed $3 trillion in revenue last year alone. This is an exciting statistic, but risk and uncertainty are present at every turn for these small businesses. Every decision they make can impact the company’s bottom line. LinkedIn, […]
Most companies realize that in order to have a good marketing strategy, you need to deploy multiple tactics in order to advertise your product, service or solution. I’ve mentioned it several times on this blog already, but as we head into 2014, the importance of video in your marketing strategy is incredibly important. It’s a […]
These past few years have brought a noticeable change in internet marketing. Not long ago the main advertising strength was held by banner ads and search result promotions. With major rises in social media and content sharing websites, these methods are giving way to sponsored content. This can be good and bad in how easy […]
One of the main experiences I have run into while working with media are individuals and businesses that want to “boost” their product, services or event by using video. Well …enter the home movie. I will bet that you’ve heard and witnessed more times than not someone coming at you with their phone or media […]
As we move forward in 2014 at Abbott Media Productions, we strive day in and day out to offer the very best of animation production to our clients. We continue to take every step possible towards increasing the value of their projects. A successful partnership is key to the effectiveness of any project. We encourage […]
Video-centered marketing and blogging—‘vlogging’—is one of the most upwardly mobile trends on the web. Each year, more businesses are incorporating video into their marketing mix in hopes of cashing in on the lucrative market. Some know what they’re doing; others, not so much. There’s nothing wrong with making mistakes as long as you learn from […]
So you want to jumpstart your email marketing campaigns? That makes sense. When someone gives away their email, it’s a big deal. The best marketers look at it as a genuine privilege and an opportunity not to be squandered. But how do you use an email list wisely? Here are three suggestions for making people […]
This week I attended the Tucson Metro Chamber’s State of the State event. It was the first time that I have attended an event like this and it was an interesting and eye-opening experience. Business owners from all over Tucson flocked to the El Conquistador Resort to listen to the governor’s address as well as […]
Recently I attended a panel discussion on entrepreneurship that featured several business owners in Tucson. As I drove west toward Pima Community College, where the event was being held, I wasn’t quite sure what I should expect. Can these events really impart useful knowledge on the small business owner? Can these people really say something […]